Why You Shouldn’t Listen To Your Most Loyal Customers And Who You Should Listen To Instead – with Seyi Fabode
by Tim Jahn on March 29, 2012
Seyi Fabode is the co-founder of Power2Switch, a website that lets you save money on your electric bill by choosing a cheaper supplier. The site was launched in 2010 and recently participated in the Excelerate Labs startup accelerator.
In this interview, Seyi and I chat about:
- why listening to your most loyal customers won’t always increase conversion rates and sales
- why customer feedback is crucial to your company’s success
- how making your product as easy to use as possible can actually backfire
- and much more!
Check out all our interviews with entrepreneurs!