How Wedding Planning Helped Me Better Build My Business

by Melanie Grillet on March 27, 2013

So I’m planning my wedding. It’s sweet. I’m loving it. Being an entrepreneur, I have the freedom to be highly engaged in the entire process, and I’m taking it on, full-on. Interestingly, the more I learn planning our wedding, the more I’m seeing it mirror my business.

So, how is a planning a wedding in any way like building a business? I’ll tell you:

  1. They are huge creative projects.
  2. They cannot possibly get “done” in one fell swoop, but only over time and with commitment, persistence, organization, and perseverance.

Great. … So what?  Well, I don’t know about you, but I’m an obsessive person. Big time. Most entrepreneurs I know are. Like the coding engineers in The Social Network, when you’re working on something, you get “wired in,” where you literally work with this crazy-intense singular focus until whatever it is you’re working on is entirely complete. I totally do this, and it’s an approach that’s worked quite well for me over the years at school, on home projects, in my other jobs, etc.

I do signThe thing is, when you’re an entrepreneur, your business is that massive project, and it’s literally impossible to get it “done” in one sitting. It just doesn’t work that way. As such, I used to find myself unable to let go… unable to turn my brain off at night and be fully present for my fiancé… unable to just let myself relax, ya know? Not until I added another massive project I’m equally psyched about to my workload was I forced to really practice this letting go. In order to make progress on the wedding, I’d have to turn my brain off to the business. In order to make progress on the business, I’d have to turn my brain off to the wedding.

Only when I really started to do this, did I truly realize the usefulness and peace in being able to segregate my focus. It’s huge.

So, instead of stumbling on this super useful mental skill, I encourage you guys to dive in, practice it, and start reaping the rewards now. Don’t let the obsessive attachment to completion eat up your energy and attention. Instead, practice this mental separation. Practice turning your brain off when you close your computer to whatever business stuff you happen to be working on that day, week, or whatever.  Practice giving that part of your brain a break and what you’ll earn is more productive time elsewhere in your life… more peaceful and present time with your loved ones… more potent fun when you’re letting loose… and actually feeling off the clock when you are.

With this type of balance in our energy and focus, we set ourselves up to successfully persevere the long entrepreneurial aisle we love walking down. Mazel tov!

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Melanie Curtis head shotMelanie Curtis is a life coach, writer, world traveler, art lover, movie-maker, homeowner, professional skydiver, fiancé, and Founder and CEO of Highcomms.com. Melanie goes huge in all aspects of her life, living her version of “the dream,” and helps other people live theirs too through coachingeducationtransformative conversations, and no-nonsense accountability.

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