Grow Your Business by Building Buzz

February 26, 2014
6:00pm - 9:00pm
  • Chopin Theatre
  • 1543 W. Division St.
  • Chicago, IL. 60642
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How do you build “Buzz” around your business?

It’s a question we hear often from entrepreneurs and small business owners alike. You have a great idea, you’ve got a good start on the execution, now… all you need is to get the word out! How do you do it? Our speakers will tell you what they did to get the word out about their companies and share insights you can apply to your own venture.

Divvy Bikes

Just think, this time last year Chicago didn’t have bike sharing program at all and now all you see are light blue bikes from Divvy dotting the streets. Elliot Greenberger will share his experience on how Divvy generated buzz about bikes in our fair city.

Moxie Jean

You’ll also learn how Sharon Schneider turned an Earth-conscious practice shared between family and friends into a thriving business. Sharon has always loved well-made organic clothes but after having children she realized just how costly and wasteful baby clothes could be. Enter, Moxie Jean—the place for clothes with an exit strategy! Discover how she turned Moxie Jean into a central repository for great clothes from your favorite brands and designers, in the sizes you need, when you need them. When you’re done, they help you pass them on to another family.

Word of Mouth MarketingPLUS! The first 70 people to purchase tickets to the event will receive a free copy of “Word of Mouth Marketing: How Smart Companies Get People Talking” by Andy Sernovitz.

Learn how to get people talking about your business, your art, or your cause. You can have amazing word of mouth. This practical, hands-on bestseller will teach you how.

Join us at this event for inspiration and insight from 3 amazing speakers in an intimate and up-close format.

Schedule:
6:00 – 7:00 - Networking
7:00 – 8:30 - Speaker presentations
8:30 – 9:00 - Networking

Sponsorship opportunities are available. Want to get your business in front of our 14,000 member community? Contact Alon, our Director of Events, for more info.

Speakers

Elliot Greenberger, General Manager of Divvy

Elliot is the General Manager of Divvy, where he previously served as Marketing Director overseeing branding, communications, and social media. Before Divvy, he led marketing at See3, a boutique marketing agency that runs educational, advocacy, and fundraising campaigns for nonprofits. There he worked with clients such as Ad Council, American Cancer Society, Refugees International, and Animal Legal Defense Fund and ran the DoGooder Nonprofit Video Awards in partnership with YouTube. Elliot earned an MBA at Yale School of Management, where his work with the Program on Social Enterprise focused on the role of business in delivering social and environmental impact.

Sharon Schneider, Founder & CEO of Moxie Jean

Sharon Schneider is the co-founder and CEO of e-commerce innovator Moxie Jean, the “Upscale Resale” destination for high quality, like-new baby and kids’ clothes. Moxie Jean was voted by moms as the “Most Awesome” online consignment site through the Red Tricycle Awards in 2013 and was a 2012 portfolio company of renowned tech accelerator Excelerate Labs (now Tech Stars Chicago). Sharon is also an instructor in entrepreneurship at The Starter League (formerly Code Academy) and a member of Chicago Mayor Rahm Emanuel’s Technology Diversity Council. Building off her roots in the philanthropic sector, she was a founding advisor to Impact Engine, the Chicago-based accelerator for social enterprises that make a profit while making a positive impact. Sharon has an M.A. from the University of Pennsylvania and a B.A. (summa cum laude) from the University of Toledo. She lives in Chicagoland with her husband, a high school science teacher, and their three children, ages 10, 8 and 3.

Jimmy Odom, Founder and CEO of WeDeliver

After nearly 5 years in Apple retail, Jimmy learned the craft of developing, training, and maintaining the customer experience Apple retail is known for. Now as Founder and CEO of WeDeliver Jimmy is responsible for executing the vision and business development of WeDeliver. Along with being a serial entrepreneur at heart, his mission is to build a brand whose primary focus is to create more transformational experiences rather than transactional ones.

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