Dealing With Copycats, Expensive PR Companies, Deadbeat Developers And More – with Brandon Williamson

by Tim Jahn on January 6, 2012

I first interviewed Brandon Williamson, co-founder of Sole Search, almost a year ago.  Brandon and his co-founder D.J. built their sneaker boutique finding iPhone app with no prior programming experience.  In the past 11 months since we last talked, a lot has happened for the duo.

In this interview, we chat about:

  • why the Sole Search team launched a nationwide tour to meet their customers in person
  • lessons learned from choosing the cheapest web developer they could find
  • their experience with an expensive PR company
  • how they deal with an increasing number of copycat apps
  • a lot more.

This interview is chock full of info and advice!

Check out all our interviews with entrepreneurs!

Join our newsletter and get everything Unpluggd!